Judge a book by its…website?
Can you?
More and more the author is required to pull together much of their own marketing, and the really savvy ones will come up some really imaginative ideas — like a website. But is a really good web-presence enough to inspire you to buy a book?
Check out this one: a novel entitled Specialty Topics in Calamity Physics by Marisha Pessl. I had never heard of the book until I stumbled upon this brilliant website. It appears to be a mystery, with a very literary main character…and if you dig a bit, you’ll find some tasty buzz for it.
Has anyone out there read this one? I must admit I’m tempted.
Your comments?
